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Response

Communication

Communications Issues (suggested, but not limited to:)

Cellular technology

  • Public telecommunication companies
  • Satellite phones
  • 800 MHZ trunked radios
  • Video and Audio conferencing
  • Two-way radio
  • Call-out systems

Public Relations Considerations

  • Designate a single point of contact and a backup
  • Know what kind of information to provide and how to communicate with the spokeperson
  • Identify technical staff to be available to support spokesperson communications
  • Ensure redundancies

Communication issues

  • Establish a communications plan with multiple distribution mechanisms
  • Find resources in your area and develop strategic partnerships
  • Include for employees call-in the development of your plan

Communicating during a Disaster

        Do

  • Get your facts together
  • Anticipate the hard questions and be prepared to respond with solid answers
  • Respond quickly with what you know and only what you know
  • Say the most important things first
  • Be sure everyone in your district understands your procedures and knows who is the designated spokesperson 

  • Speculate or assume- stick to the facts and what you know
  • Use language that is meaningful only to the tech-savvy - break down information into understandable terms
  • Make "off the record" remarks or ever assume any remark is indeed off the record.

Incident Command System (ICS)

  • Effective management tool for response operations
  • Identification of roles and responsibilities
  • Toolbox for the command, control and coordination of resources during a disaster

Emergency Operations Center (EOC)

  • Determine overall strategy and priorities.
  • Allocate resources.
  • Manage the incident.
  • Ensure objectives are met.
  • Ensure strategies are followed.

National Incident Management System (NIMS)

  • Originated during the formation of Homeland Security
  • Consistent framework for government and other for profit and nonprofit agencies to work together before, during and following a disaster
  • Provides for interoperability and compatibility

Practice, Practice, Practice

  • Develop a culture of preparedness.
  • Revisit and actively practice the plan.
  • Conduct periodic audits of the plan

 
     


Consortium for School Networking (CoSN)
1025 Vermont Avenue NW, Suite 1010
Washington, DC 20005-3599
Toll Free 866.267.8747
Telephone 202.861.2676
Fax 202.393.2011
 

 

 
 
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